Tag: Uses and Gratifications
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Media Engaging(s): Or, How I Learned To Be Both/And in an Either/Or Discipline
This essay contains an early draft of what I ultimately wrote for the Participations special issue on “media engagement” as a concept in audience studies. This essay contains some good ideas that were no where near ready for publishing. I may also not have the time to come back to them, as I have been […]
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Updating the Obstinate Audience
[This post comes from my candidacy exam, in which I was asked to respond to a classic article: Bauer, Raymond. 1964. “The obstinate audience: The influence process from the point of view of social communication.” American Psychologist 19: 319-328] Which, if any, issues have been dealt with and/or resolved within the field of communication? Bauer’s […]
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My Philosophy of Media Reception Studies
Along with my thoughts on the encoding-decoding-recoding model, what follows comes from my dissertation on gendered media engagings and describes how I consider the fundamental elements of media reception and audience studies. What are media products? Media products are the technologies, channels and contents that constitute our understanding of what is ‘the media’. They are […]
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Understanding Uses and Gratifications
[The following comes from my Ph.D. candidacy exam in 2007; in this part of the exam, I was asked to consider the uses and gratifications approach to media studies: what it is, how it came to be, and what are the strengths and weaknesses of it.] We are concerned here with explaining the uses-and-gratifications […]
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Digital game players’ preferences: Analysis of situation and gender
(The literature review for this paper can be found in this previous post.) Study overview As indicated above, our purpose for this study was to enter the literature on gender differences in game playing with two variations on the extant literature. One of these was to include male and female assessments of game playing gratifications […]
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On Transgressing Audiencehood: Web 2.0, Interactivity, and Becoming What We’ve Always Been
I think I have now determined what my main research trajectory will be, and I wanted to take the opportunity to organize these thoughts to provide the beginning of a structure for how to organize my research, past, present and future. For awhile now, I’ve been convinced that how the new media has affected our […]
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Teenagers Using Media Texts for Sexual Identity Exploration
What turns me on, turns me off?: Usage of media texts by adolescents for sexual identity exploration. (A graduate school psychology final paper, edited for posting, with link containing the full paper.) When the audience for the media and its content is children, research into the mass media typically focuses on two mediated “sins”: violence […]