My Philosophy of Media Reception Studies

Along with my thoughts on the encoding-decoding-recoding model, what follows comes from my dissertation on gendered media engagings and describes how I consider the fundamental elements of media reception and audience studies. What are media products?       Media products are the technologies, channels and contents that constitute our understanding of what is ‘the media’. They are…

An Encoding-Decoding-Recoding Model of Media Studies

This blog posts continues the dissection of my dissertation that I began by introducing the topic of gendered media engagings earlier this year. This post focuses on a model I used in my dissertation to understand the array of media studies conducted to investigate the ways in which gender is involved in how people engage…

Men and Their Engagements with Stereotypically Feminine Media Products

The following is an excerpt from the paper I will be presenting at the 2014 Central States Communication Association Convention in Minneapolis, Minnesota.  This paper presents a new analysis from the data collected for my dissertation on gendered media engagings.  With the help of my undergraduate research assistant, Kevin Miller, we were able to conduct…

Virtual Worlds – Sense-making and Innovation

The team from the Virtual Worlds Research Group at Roskilde University in Denmark were filmed giving talks about their varied and unique research projects — about the major findings that came out of their participation in the group.  You can view each by following this link.  Unfortunately, unless you understand Danish, only mine and Ates’…

The Metaphors of Virtual Worlds

How do people make sense of a novel situation, such as engaging with a media product they’ve never used before?  If that media product is a virtual world, then it appears people may make a bridge between the virtual and the physical by using metaphors to compare their experiences in the virtual world to those…