Tag: Uses and Gratifications

  • So, Why Did the Media Fail You?

    [This post comes from a 2005 research proposal studying how the media was perceived as hindering people.  The entire proposal, with full citations and references, can be found here.] Broadcasting or traditional media have been studied by the uses and gratifications perspective (UGP) to uncover the reasons people use traditional media (television, radio, newspapers, even film),…