CBS is no newcomer when it comes to experimenting with giving their audience a more interactive experience with their television programming. As I’ve discussed elsewhere on this blog, the television network in the past had offered their audience a chance to engage in social interactivity while watching their favorite shows online. The network had structured online spaces to become chatrooms wherein viewers could congregate and talk amongst themselves while watching the show — and earlier versions of these virtual living rooms even permitted the viewers to superficially engage with the content via reactions and trivia.
I’ve been using this blog to deconstruct research I’ve done that are interesting vignettes of findings, but perhaps in need of a non-traditional method of publication. In one such paper that I’ve been deconstructing, I’ve already discussed the Ghost Hunters live special episodes for how they incorporated online technologies as well as the virtual living rooms created by NBC and CBS. The final piece of that paper is the basis for my current research on virtual worlds television; in this post, I discuss the first virtual worlds television programming I studied, the series Metanomics, for how it demonstrated the potential for social and content interactivities.
In a previous post, I began a discussion on how American producers — professionals, semi-professionals and amateurs — are experimenting with using Internet-based distribution to promote and produce interactive television. In that post, I highlighted the case study of the live telecast for the SyFy series Ghost Hunters. In this post, I continue this discussion by highlighting the experiments from the American broadcast networks CBS and … Continue reading Virtual Living Room: CBS and NBC Experiment with Interactive Television