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CBS, Hawaii Five-O and Content Interactivity

CBS is no newcomer when it comes to experimenting with giving their audience a more interactive experience with their television programming.  As I’ve discussed elsewhere on this blog, the television network in the past had offered their audience a chance to engage in social interactivity while watching their favorite shows online.  The network had structured online spaces to become chatrooms wherein viewers could congregate and talk amongst themselves while watching the show — and earlier versions of these virtual living rooms even permitted the viewers to superficially engage with the content via reactions and trivia.

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